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Freeport Braintree - Baby I Don't Care


Freeport Braintree Shopping Centre in Essex asked us to produce a commercial for TV, Cinema and Radio.
To accompany the ad we commissioned Sound of the Sirens to create a cover of Transvision Vamp's classic track ' Baby I Don't Care', and asked Denise Van Outen to voice the campaign.

Freeport Braintree Shopping Centre in Essex asked us to produce a commercial for TV, Cinema and Radio. Between us we came up with a fast paced creative approach, shooting on Red Dragons at 6K which would allow us to tweek our initial edit for future runs.
To accompany the ad we commissioned Sound of the Sirens to cover Transvision Vamp's classic track ' Baby I Don't Care', and asked Denise Van Outen to voice the campaign.